What To Do With Open Box Returns On Shopify — Brad Sorock | How Drip Pricing Drives Sales, Why Returns Vary By Industry, Why Open Box Returns Boost Efficiency, Why Customer Service Is A Top Priority, How Eco-consciousness Drives App Development (#397)

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In this episode, we dive into a genius solution for handling open box returns. 

Brad Sorock, e-commerce veteran and creator of the Shopify app "Returns for Sale," shares how his app helps merchants easily sell returned items at discounted prices. 

Learn how his unique tool transforms a common e-commerce headache into a revenue opportunity while supporting sustainability by keeping returned products out of landfills.

Topics discussed in this episode: 

• Why efficient open box returns matter.
• How drip pricing optimizes product sales.
• Why different industries struggle with returns.
• How seamless Shopify integration simplifies processes.
• Why customer service is a top priority.
• How location independence shapes business strategy.
• Why eco-consciousness drives app development.
• What challenges exist in marketing the app.

Links & Resources 

Website: https://returnsforsale.com/
Shopify App Store: https://apps.shopify.com/returnsforsale
LinkedIn: https://www.linkedin.com/in/brad-sorock-7054a02/

Get access to more free resources by visiting the show notes at
https://tinyurl.com/27n38ef9

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Transcript

[00:00:00] This episode is sponsored by Ahrefs, the All-in-one marketing intelligence platform, trusted [00:00:05] by SEO professionals, content creators, and digital marketers around the world. Whether you're doing [00:00:10] keyword research, checking back links, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing [00:00:15] decisions.

Explore what Ahrefs can Ahrefs.com. 

I realized [00:00:20] soon after, um, as I closed the business, I started to visualize of, all right, [00:00:25] if I'm gonna be Brad 2.0, what do I want in my life? What's next in this [00:00:30] life, and what are my intentions in this life? What do I want it to look like?[00:00:35] 

Hello, and welcome to another episode of the E-Commerce Coffee Break podcast. [00:00:40] In today's episode, we wanna discuss what you can do with open box returns. Now [00:00:45] this is a problem for a lot of Shopify merchants out there, and I have a genius solution that I want to [00:00:50] introduce you to today. And this is done by Brad Sorock.

He's an e-commerce veteran who has been in the industry [00:00:55] since 1999. Growing from Solo Ventures to building a 20 million business with 85 [00:01:00] employees featured in Traction as a visionary in niche retail. Brad Sorock now tackles [00:01:05] Global Returns Challenge with his Shopify app. So we want to dive into this and I would like [00:01:10] welcome to the show.

Hi Brad, how are you today? 

Hi, great Claus. Thanks for having me. 

Brad, you have been in [00:01:15] e-commerce for a very, very long time. Tell me a little bit about your journey and [00:01:20] um, how did you end up creating a Shopify app? 

So, um, yeah, it [00:01:25] did, right? It is old. It started in 1999 and I [00:01:30] started, we didn't, at the time, Shopify of course didn't exist and I [00:01:35] was in retail and out in a small ski town out in Colorado and I was out riding [00:01:40] my bike one day and we were trying to figure out, I was doing telemark ski.com, which was great.

[00:01:45] Most people don't even know what telemark skiing is, but it was a very small niche industry. [00:01:50] I was riding my bike one day and I had an uh, a watch on an altimeter watch, and I was like, what if I [00:01:55] just did an altimeter watches and everything? People with the time are trying to be [00:02:00] everything to everybody.

Dot com, pets outdoors.com or pets.com, planet outdoors.com, [00:02:05] all these different ones, and I and baby mall.com. Well, I thought if I did just [00:02:10] watches, and then I thought, what if I just did the brand of watches? And I did suto watches.com. I went home and [00:02:15] I called Suto and they said, oh, we've heard of the internet.

This is a great path. Um, luck and timing [00:02:20] sort of maybe played into this, but, and they let me do it. So I started with suto [00:02:25] watches.com and I, and my son was being born and I was looking at strollers and [00:02:30] I thought, well, what if I went to baby mall.com? And it was horrible. And I thought, what if I just did.

[00:02:35] Jogging stroller.com. So I called up the, I figured out how to buy that site for about a [00:02:40] thousand bucks, or that domain, excuse me. And so then the first year we did [00:02:45] $175,000 in sales, and the next year I kept going with these niches and the next year I did 2 [00:02:50] million, and the next year we did 6 million, and the next year we did 10 million.

It just kept going and going. [00:02:55] And of course, uh, the warehouse. Piece of it all was, I wanna control everything. Control [00:03:00] everything. Well, it seemed like at the time, like if I could drop ship everything, that's the perfect world drop ship. [00:03:05] They ship it. But then there was like returns coming and where do they go?

Do they go back to them? [00:03:10] And um, so I went from my closet to my [00:03:15] garage, to my partner's garage, to a small warehouse, to a bigger warehouse to about 80,000 square [00:03:20] feet is where we ended up. So that one grew. As you just said in the intro, we grew to about [00:03:25] $20 million in sales. By 2009 or 10, [00:03:30] things started to slump.

Amazon, who was only selling books, was then selling everything [00:03:35] competing with me on price, doing free two day. We couldn't keep up and hold on. And there was [00:03:40] about, I had actually have it written down about 13 reasons why that we had to close the business. [00:03:45] And we closed that business and it was a dramatic time of my life.

Nobody teaches in business school how to close [00:03:50] a $20 million business. I mean, it was really a challenging time of life. But I [00:03:55] learned and I thought like, what am I even like trained to do? I'm not, am I employable? I'm [00:04:00] just a visionary. Like had a great business idea. And I realized soon after, [00:04:05] um, as I closed the business, I started to visualize of, all right, if I'm gonna be Brad [00:04:10] 2.0, what do I want in my life?

What's next in this life and what are my [00:04:15] intentions in this life? What do I want it to look like? And I thought at the time I had all these employees and [00:04:20] staff and big warehouse and all that stress that comes along with it and the rewards I, I did [00:04:25] love P pieces of owning a company like that, but I realized that my kids were young.

I said, I [00:04:30] wanna be at home. I wanna be able to work from anywhere. And it sounds silly right now. [00:04:35] 15 years later, but my model was any beach, anywhere. I wanna be able to grow a [00:04:40] business where everything's in the cloud. It went as far as like, so every decision I made was going [00:04:45] to be, I can do this from anywhere.

I th I had a third party, I'll have a third party warehouse, so I won't [00:04:50] have my own employees. I will have somebody checking my mail and scanning them to PDF. [00:04:55] But of course, since Covid now that's sort of normal play. But at the time it was pretty different and cutting [00:05:00] edge and wasn't. All possible. But one of the problems that we had [00:05:05] with this whole thing was returns.

We had a massive, I wouldn't say [00:05:10] it's the same as everyone. We just had a big returns problem. We'd get things back, say the jogging [00:05:15] store site. Okay, well, we did 25,000 jogging stores a year. Well at a [00:05:20] 3% return rate, which is really low at the time 'cause the returns weren't as easy as they are now [00:05:25] and sort of the norm.

But even at 3%, that's 750 strollers coming back a year, [00:05:30] of which maybe a third could get put back on the shelf. So now we're sitting with 500 [00:05:35] strollers. What do we do with them? Well, you can, yeah, we could eBay, we could Craigslist, we could have a warehouse [00:05:40] sale, but that only goes so far. And so at the time we created our own website, [00:05:45] which was returns for sale.com.

We put 'em up on there and then they would drip in price until they [00:05:50] sold. Okay. Obviously that, as I said, that business closed and then came the Shopify [00:05:55] ecosystem, which is really like anybody, anybody can just, if you have [00:06:00] no experience, can create a website. That's what's beautiful about Shopify and that made the barrier [00:06:05] entry much lower.

But then of course the becoming unique and such was [00:06:10] really hard to do and everyone's doing it. So I found my niche and I just thought, well, [00:06:15] what if I created what we had going for it as a Shopify app, as that app [00:06:20] system, ecosystem group? And so I had, was holding onto that and I have a couple of [00:06:25] e-commerce websites that I still run, um, that I'm, I really enjoy.

[00:06:30] But then this became a passion of, and also as a kind of an eco-conscious type of person, [00:06:35] I felt like. Well, this is something I can give back and I wound up joining, [00:06:40] actually was later in, later in this career. I joined 1% for the [00:06:45] planet, so I wanted to make that eco part, but also just helping businesses, and that's part of [00:06:50] my own DNAs helping others.

I. And so that's how it eventually evolved [00:06:55] and I've created this app returns for sale.com. And the beauty of it is it [00:07:00] is completely unique. Nobody else is doing this. And the downfall [00:07:05] is that it's completely unique and nobody knows it exists. And so hopefully what [00:07:10] this, even this podcast that other users will see what it's about.

What I like about it is that you went through the [00:07:15] trenches of selling online for many, many years and really felt the [00:07:20] pain with returns on how difficult it's to deal with them. And this is a service, as you [00:07:25] said, that everyone needs to offer that to their customers. And there is, just depending [00:07:30] on the business, a really high number of returns.

And I've been in a situation myself years ago, [00:07:35] um, that I did not know where to put the returns because same lifestyle. Being location [00:07:40] independent, um, which I think a lot of our listeners is one of their driving forces. Why they're on [00:07:45] Shopify, why they wanna start the e-commerce business, um, is being location independent, having a [00:07:50] business in the cloud, and now dealing with all these returns, which is a pain in their neck.

Now, I. [00:07:55] I think the solution that you came up is, and you said there is no one other. There is, is genius. I would [00:08:00] have loved to have that years ago. Thank you. I think it's absolutely genius. I had a look at it and I, I strongly [00:08:05] recommend our listeners, um, after the podcast, go and check it out yourself. It'll make your [00:08:10] life so much easier.

Now talk us through the different features. How does it work and [00:08:15] how does it help emergent 

so well? One thing that I [00:08:20] was going for was we need to make it easy for. Customers or [00:08:25] clients or Shopify users to put a post this, and I like to say, [00:08:30] make it easier for the vendors and the customers have equal merit when I'm developing this app.

[00:08:35] And by that I mean, I'm thinking, have to think in the terms of make this easy for the vendors. [00:08:40] Shopify owners and I need to make this real clear and easy and desirable for the [00:08:45] end user, the customers. So there was two mindsets there. I read once that [00:08:50] Jeff Bezos had an empty seat at the, to his board table for the customer.

Well, I [00:08:55] always felt that Jeff Bezos should have had an empty seat for the third party seller at [00:09:00] the table, and I think he really missed out on that. I think those people have been pretty abused by the [00:09:05] whole thing and the margins being taken and such. Um, and even by the way, their returns, 'cause I also sell on [00:09:10] Amazon and Amazon sends returns and you get to choose, do they wanna dispose it?

You get it sent [00:09:15] back, then you've got this open box return and it's really abused on Amazon. But, so [00:09:20] along those lines I was thinking of, so I. The process is, so I tie it in [00:09:25] with Shopify. So when you go to my app, which was built in with within Shopify, [00:09:30] and we then choose from a dropdown menu of the product, your [00:09:35] products, it ties right into your products.

They choose the product, and then you get to say, all right, how many do I [00:09:40] have? You rate it A, B, C, D, E, and then you describe it. You get to [00:09:45] choose which images. And what we're essentially doing is creating a new page, which somebody [00:09:50] could, uh. Probably do on, or no, they for sure could do it on their own. It would just take a whole lot more [00:09:55] time and, uh, and wouldn't have the sophistication that we have with this.

But, so we tie into that, to [00:10:00] their, to their Shopify site. They choose their product. We take their product and we rate [00:10:05] it and we do a quantity. So we've rate A, B, C, D, E, they get to describe it. And then they [00:10:10] get to choose which images are going to come over to the new page, and then they get to add images.

The [00:10:15] idea being we put a little widget on their website that says, okay, normally this pair of [00:10:20] shoes was a hundred dollars, but now this, these shoes are $80, [00:10:25] and you wanna know exactly what's wrong with them. Maybe they were just worn once. The box is missing [00:10:30] and they got a little scuff on 'em and they send them back.

Now it's at $80 and you can opt to put it at [00:10:35] $80, or you can have it drip at 1% a day or whatever percent you want, even 0.1% a day [00:10:40] until it actually sells. And so we're letting the market find the price [00:10:45] and we're making it very easy. And it, that little widget shows up on their website. It also, [00:10:50] they click on that, it create, it goes to a new page that we've created that has the right [00:10:55] images of the.

The old product may be in that particular color, and we [00:11:00] have any damages so that they can see exactly what they're getting when they're buying a new product. [00:11:05] You can also adjust, say your return policy, maybe you don't wanna take returns on returns so all sales are final [00:11:10] or maybe a condition is allowed returns.

We let you adjust that and so, and then [00:11:15] also as a Shopify owner, you can appreciate once it sells, it wipes out from the [00:11:20] backend so you don't have to go and delete it. Actually, it archives for about 40 days when, the reason we did [00:11:25] that is some customers have returned software. They're looking for the return, but so we archive it for 40 [00:11:30] days and then it completely deletes, so we try to make it really clean on the backend.

As a [00:11:35] Shopify owner, I was able to take my knowledge from using Shopify since 2011, of [00:11:40] all the things that they have to take into consideration. And then just being a shopper myself of, well, what do, what do I have [00:11:45] to take consideration as a consumer? I wanna know exactly what I'm getting if I'm buying returns.

[00:11:50] Some people won't buy returns. If you're buying a baby shower gift, you're not gonna send a return item. But if you're [00:11:55] just looking for a discount, you don't care that it's got a few scuffs. I'm gonna wear the shoes anyways. Well then [00:12:00] you'll, many people will take that o opportunity. 

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You will find the link also [00:12:30] in the show notes. I said, I think it's a genius solution and as also it shows already for me that there's a [00:12:35] lot of thoughts in there. Um, I like this drip process, and we can talk a little bit more about [00:12:40] that because I think that's very, very unique and specifically for people or [00:12:45] for versions that really wanna sell this over time, but don't have time pressure on it.

So you [00:12:50] just leave it there and then at some point the price will match. How did you come up with the idea and how do [00:12:55] you maintain this? 

So, uh, that's a good question. I don't remember how I actually [00:13:00] came up with the idea, but it seemed like a great idea at the time. I mean, certainly eBay is, um, you know, you [00:13:05] can increase your bid.

I just thought, well, this is like, where do we price this? Um, [00:13:10] what do we put it at that pair of shoes? We started $90. It's only been used once. [00:13:15] Maybe it's just needs 5% off. And then it came to, well, why don't we let the market find the [00:13:20] price? And of course. If you don't get a lot, if it's an obscure item, you don't get a lot of [00:13:25] traffic on it, you probably won't wanna let it just continually drip because it could, we actually have one where you [00:13:30] could set it, or you can set these to whatever you want, but you could set a floor on it.

So I wanna [00:13:35] stop my losses at 50% or whatever. But, uh, so. [00:13:40] Yeah, so that was just it, like let the market find the price. But some people, uh, they have massive traffic. They [00:13:45] know it'll sell. Let's just put it at 10% off. Eventually they'll sell. And one thing that [00:13:50] I made really cool that I came up with was say, you've got, uh.

[00:13:55] Six products that are used that you're selling of the same product, and you're [00:14:00] letting it drip in price, and you're gonna let that go down to maybe even down to 30% of its value. [00:14:05] Well, the idea was, say you when you started, at 90% it drips down to [00:14:10] 80, then it's at 70%. Somebody buys it. One of 'em, but there's still five [00:14:15] left and then it can go down to 60 54.

Well, I just thought, well then somebody's gonna call and be [00:14:20] like, well, wait a minute. Now that price is at 50% off. I bought it at 30% off. So what we [00:14:25] did is we made it, once it sells, it jumps back up to that original offering at say, [00:14:30] 10% off. And it was just one way. Same thing of just being thinking in the [00:14:35] mindset of a Shopify owner of how is this best going to work?

So it's been. [00:14:40] Really fun and successful, and I didn't, I, of course, was thinking in my own realm, [00:14:45] but I was, I started to learn of some of my customers. An example being, I [00:14:50] got real fortunate with a, uh, I ran into a guy who was a Shopify store, owns a automotive [00:14:55] store, and I said, what are you doing with your returns?

He's like, oh man, Brad, it is a massive [00:15:00] problem. We're sitting on half a warehouse of returns. People try to buy a muffler. They've [00:15:05] started in their. Install it. They start it, they don't like the way it sounds, and they send it back. [00:15:10] And now I can't sell it as new and it's missing a few bolts. And I told 'em about my solutions, like, ah, we'll [00:15:15] we'll give it a try.

This is like a 30 to $50 million company. And sure enough they tried it and they [00:15:20] loved it. And then I started to get some of their competitors calling like, what is this thing on their, your [00:15:25] returns for sale? Like, what is this thing? And so, and that was able to spread, but then there was things like, even [00:15:30] I had a lot of success for the wig company.

I never would've thought, but they said the same thing. [00:15:35] They're drop shipping their wigs. They drop ship all their wigs, but they can't send the wigs back to [00:15:40] the manufacturer, so they have to take 'em in in-house. Not only that, people are buying 3, [00:15:45] 4, 5 wigs at a time because they wanna try 'em on, and so they would just take 'em in-house.

They use our app [00:15:50] and it worked out great. 

Awesome. I wanna talk a little bit about the maintaining of the [00:15:55] W of in the warehouse, basically the day-to-day work to get the data into the system. [00:16:00] How does that work? 

Right. That's a really good question. And the success of the app [00:16:05] has to do with the process.

Sure. A mom and pop store, you get a, your [00:16:10] Amazon returns, you put 'em in your office, you just list them right from there. It's real [00:16:15] easy. But a warehouse, for example, that, um, menu, that automotive company, [00:16:20] well, they actually had a few different warehouses in different locations. And so we've made it [00:16:25] so that, well, first off, you can choose the location of where that warehouse, which warehouse you're [00:16:30] choosing.

And you can even choose, some companies have a different theme they're using for a returns [00:16:35] page. 'cause a lot of people will categorize these on their Shopify app or Shopify [00:16:40] store so that it says. Uh, yes, it's on that page, that new product page, but it's also in a [00:16:45] category of sale items or what have you.

And so it is to your point of the [00:16:50] process of setting it up. So generally, like in our warehouse, we would have products would [00:16:55] come back, it gets inspected. Can it go back on the shelf? Yes. Great. It's gonna go back on the shelf. It goes [00:17:00] in that pile for somebody to restore it, uh, restock it. And so the next one is, all right, this [00:17:05] one is damaged.

And then somebody has to actually take some pictures of the damage and they have to assess [00:17:10] it. And in a perfect world of what I've seen, some of these bigger Shopify Plus sites [00:17:15] that use our site, what they do is they have a process in place where maybe it goes onto a [00:17:20] spreadsheet of this, we got this return.

It's in this condition, here's a couple pictures of it, and then [00:17:25] marketing will repost it. It just sort of depends on the business you're in or how that. Communication [00:17:30] happens and then it goes into a pile and we have the ability where you can also adjust the sku so it [00:17:35] gets labeled with a SKU and it gets put in a bin so that they know where it is and then [00:17:40] when it's sold, they see that SKU that's sold.

Uh, you can also rename it. You give it a new [00:17:45] URL. So, yeah, it's, it is, the success of the app comes down to how [00:17:50] well that you, your process is, and it's different for every company. 

Mm-hmm. [00:17:55] Now, I'm a marketing guy and I like the approach that you can use this actually in plenty [00:18:00] of ways that have come to mind, mind now, um, in your marketing.

Um, you can bring back people who [00:18:05] haven't bought in the first place. You can do some kind of gamification with that. Because of the drip process. [00:18:10] So, so I think there is a, uh, a lot of synergies in there to not get only rid [00:18:15] of a problem of returns, but also use them to increase your revenue [00:18:20] with more marketing on that side.

Now you gave a couple of examples on businesses. Is [00:18:25] there any kind of specific, um, niche or industry where you see that works the best? [00:18:30] 

There are certain industries where returns aren't necessarily working. Okay, let's [00:18:35] sex toys. You can't return a sex toy. Uh, and you, uh, clothing, [00:18:40] generally clothing gets put back on the shelf.

However, sometimes it smells like maybe [00:18:45] smoke. Somebody wore a dress out to a cocktail party once and then returned it. There's so much return [00:18:50] fraud. Even in our jogging store business, we would sometimes. We weren't watching everyone, [00:18:55] but you know, sometimes a stroller would be be sent down to a hotel in Orlando.

They used it for Disney World [00:19:00] and then they sent it back and now it's got sippy cup stains. I mean, there's just return fraud all over the place. [00:19:05] Yeah. So is there a particular industry, I mean, there's automotive furniture's been [00:19:10] successful. I had one, I had no idea that air conditioning units, we have a company that uh, sells [00:19:15] those for windows that came back.

Shoes is a real obvious one and I've really made some customization [00:19:20] on shoes so that you. Because shoes, you have multiple variants, right? You're looking at [00:19:25] a page, but you've got maybe four colors and 13 different sizes. And so the app can have many [00:19:30] listed. Well, when you highlight size six and a half in red of this shoe, it [00:19:35] pops, it goes to the top of the widget.

Um, electronics has been good. Sporting [00:19:40] goods, one of the biggest lacrosse dealers in the country. Uses our site. Uh, pet sites is [00:19:45] great because pets have hair on it and what have you. Even a game store out of the [00:19:50] UK used to, uh, or has been using us, they sometimes they have like damaged [00:19:55] corners or damaged things get dropped.

Kitchen, uh, we've got a knives company. [00:20:00] As I said, wigs, there's not really, it's more of like a question of if you can, if you [00:20:05] have open box returns that can't sell as be sold as new, you're gonna find use of our app. There's [00:20:10] obvious ones where you just. They don't resell returns. But other than that, it works.

And I will [00:20:15] say, just on your point last, one of my real sticklers was that it takes [00:20:20] less than a minute to post. Once you have the photo of it and you know the description it takes, [00:20:25] that was a big thing in our Shopify app. It really, it ties into Shopify in fact. [00:20:30] Something at some point we could talk about is, I am going for this, what they now call built [00:20:35] for Shopify, if you're familiar.

And there are, I think there's roughly [00:20:40] 12,000 Shopify apps out there right now. It's just a growing, uh, system there, but [00:20:45] there's only, I think there's maybe 700 a roughly give or take 700 built [00:20:50] for Shopify apps, and I am going for that. Like it's a, and part of it is, it's [00:20:55] really, it's really hard to get. Uh, Shopify is really stringent.

You gotta, maybe it [00:21:00] wasn't so much at the very beginning 'cause they were starting the program, but now they make it where it has to look like [00:21:05] it's integrated into, into Shopify and it is integrated to Shopify and it passes all these [00:21:10] speed tests and it's gotta be there. And, uh, to this day when we're filming this or uh, recording [00:21:15] this, I have not achieved it, but we've gone back maybe four or five times.

[00:21:20] We're getting really close and it's cost. So it's a lot of money and it's a lot of [00:21:25] time and investment. I. So, uh, it's really fun 'cause I love improving, [00:21:30] but that's part of the, what I'm trying to present is, hey, I want to be built for Shopify. You get this [00:21:35] badge and you get, it means something 

and it makes perfect sense.

I think, um, your [00:21:40] solution's so unique to the market that there's a good chance that you will get this back. Now I wanna talk a little bit [00:21:45] about the onboarding process. How does that look like? How long does it take? [00:21:50] 

So once you load it in, nowadays with Shopify, they make it [00:21:55] pretty easy. There's really not much to it.

It's really just figuring out your process. [00:22:00] We tie right away, right into your whole Shopify system. So you, I also, I mean, my [00:22:05] obsession is customer service. And so I try to reach out to everyone who [00:22:10] joins and say, Hey, I'm here to give you a demo call. I'm here to walk you through it. I give my [00:22:15] actual cell phone number, my text, my WhatsApp, my email, [00:22:20] and it goes right to me.

That's my, it's what I love. Even when I had [00:22:25] 85 employees, my favorite part about it was customer service. Helping people out. So I continue [00:22:30] on that. My obsession, it's one of my core values, is my customer service [00:22:35] obsession. So if there is ever any issues or questions or suggestions, I reach out. [00:22:40] That said, so much of when people sign up for Shopify, the real person who's doing, it's almost like a [00:22:45] fake email or what have you.

They don't, they don't all get my message. So I really don't do that that [00:22:50] often, but I love when people do take me up on it, and they should know that, that they can do that. Just [00:22:55] listening here. 

Tell me a little bit about your pricing structure. How do you charge for the app? 

[00:23:00] So we do it as it's, uh, there's no chart.

We don't do a monthly fee because I [00:23:05] felt like I never liked those. Even if you're not using it, you're not paying. Right [00:23:10] now we do a, if we take 5% of the sale on those sales and only those sales [00:23:15] and on Shopify that comes outta your Shopify fees at the end, they take their percentage from [00:23:20] me and what have you.

But, uh, yeah, that's how it works. 

Yeah. And again, [00:23:25] I think there's so much potential there to make additional revenue and save you a lot of, um, [00:23:30] headaches with dealing all of these. Um, so it's definitely worth it. Before our coffee break [00:23:35] comes to an end today, is there anything that you wanna share with our listeners that we haven't covered yet?

No, I just [00:23:40] appreciate you having me. I really do. Uh, I'd like to get my weakness out there. My strength is building [00:23:45] this great thing and my obsession to customer service and my innovation, and I keep building on it, [00:23:50] and I love that part. My weakest part is marketing. I haven't taken money home from this [00:23:55] app.

I've been at it for about five or six years, but it's so much fun and I love building [00:24:00] and making it better. It's to the benefit of everyone else. And, uh, but my [00:24:05] marketing, I'm not doing a great job at it. At some point, I do need to switch my focus. I'm not [00:24:10] even, honestly, I'm not even on social media. It's just not my way of life.

But, [00:24:15] uh, yeah, it's, uh, the app is being used. I, I've, I'm really [00:24:20] proud to say it's been, I've, we've sold Oh. I don't even, I know, I don't know the exact [00:24:25] number right offhand, but it's close to 4,000 returns that have gone through the app. So it's very [00:24:30] exciting and I feel really proud of what we built. So I think that [00:24:35] those, using it, I, they, if, if you have open box returns this, it's a really great [00:24:40] solution.

So, um, yeah. There's nothing else to add in that. 

I, I [00:24:45] think, um, for our listeners, um, check it out. It's really a golden nugget. Um, you will be [00:24:50] happy to see that. Um, because everyone has to deal with returns and it's so unique. Um, it's definitely worth [00:24:55] trying it out, and I think it will add to your business.

Where can people go and find you? 

[00:25:00] So we are returns for sale.com, or you can just search for, in the Shopify store, [00:25:05] uh, for open box returns. Returns. It's called drip returns for sale. Mm-hmm. We, [00:25:10] the drip is, uh, of course the dripping price in perpetuity. [00:25:15] 

Cool. I will put the links in the show notes. Then you just one click away and I hope a lot of people will reach out to you and check it out.

[00:25:20] Thanks so much for your time today. 

Alright, thanks CLA for having me. 

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