Ecommerce Coffee Break - Helping You Become A Smarter Online Seller Podcast Artwork Image

Ecommerce Coffee Break - Helping You Become A Smarter Online Seller

Build and grow your online store with expert insights on ecommerce, marketing, tech, and entrepreneurship.

Want to be a smarter online seller? This marketing podcast empowers you to build a profitable online business that excites you. 


The goal of every episode is to uplevel you as an online merchant and business owner, taking your marketing strategy and online sales to the next level. 


Each week, host and digital marketing veteran Claus Lauter interviews world-class e-commerce experts, founders, and marketers. They share their stories, tips, tactics, and strategies on how to build a successful Direct-to-Consumer (DTC) brand. 


We discuss e-commerce, digital marketing, technology, AI, and entrepreneurial strategies. 


Whether you have an online store, want to leave your 9-5 job, do a side hustle, or start your own business as a founder, this podcast is for you. 


With over 350 episodes, you'll find the help you need to start, run, and grow your DTC brand or online store fast. 


Some examples: 

✨ Mastering paid ads (Meta/Google), social media marketing, email marketing 
✨ Selecting the best apps & marketing tech for your needs 
✨ Optimizing your store for higher conversion rates 
✨ Scaling your ecommerce business with minimum effort 
✨ Improving productivity and profitability 
✨ New Shopify apps, dropshipping and more  


🎧 Short episodes, ideal for listening on the go. New episodes are released twice a week.  


⭐ Subscribe now to join the community of successful online sellers. Please follow, rate, and review the podcast if you enjoy it.  


📬 Join the newsletter to get weekly insights for free:  https://newsletter.ecommercecoffeebreak.com/  


🙏 Guest Requests & Listener Questions 
https://ecommercecoffeebreak.com/contact/  


🎧 Podcast starter playlists: https://ecommercecoffeebreak.com/playlists   

 


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Follow us for: Acquisition, AI, AI Marketing, Artificial intelligence, Business Growth Strategies, Business Operations, Conversion, Conversion Rate Optimization, Copywriting, CRO, D2C, DTC, Data Analytics, Digital Marketing Strategies, Direct-to-consumer Marketing, Dropshipping, Ecommerce Logistics, Ecommerce News, Ecommerce Podcast, Ecommerce Trends, Email Marketing, Entrepreneurship, Founder, Make Money Online, Marketing Automation, Marketing Technology (Martech), Martech Solutions, Online Seller, Online Marketing, Online Store Optimization, Paid Ads, Paid Advertising, Paid Search, Paid Social, Paid Social Advertising, Retention, SEO, Search Engine Optimization, Shopify, Shopify Apps, Shopify Dropshipping, Shopify Experts, Shopify Plus, Side Hustle, Shopify Themes, Social Media Marketing, Solopreneur, Traffic Generation

How Top Shopify Stores Optimize for More Sales: 4 Must-Know Conversion Principles — Claus Lauter | Why Conversion Optimization Matters for Ecommerce, The Four Key CRO Principles, Why Simplifying Content Boosts Conversions, How to Improve UX (#338)September 05, 2024
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How to Drive Organic Traffic in an AI World — Mike Simmons | How Focused SEO Can Quickly Boost New Stores, How to Use Keywords In Product Titles, Why a Long-term SEO Approach Works Best, How to Optimize Category Pages with Keywords (#337)September 03, 2024
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Shopify Sellers Beware! The 3 Email Strategies You REALLY Need — Sergey Sapelnyk | Importance of Mobile-friendly Emails for DTC Brands, Structuring Emails for Mobile Readability, Crafting Clear and Effective CTA's, Optimal Email Frequency (#336)August 28, 2024
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What Happens If You Automate Your Marketing? Watch This — Emily & Alan Braithwaite | How To Start with Email Automation, What Information to Collect When Building an Email List, What KPI's Measure Email Success, How A/B Testing Improves Emails (#335)August 27, 2024
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The Crazy New Way to Capture Emails — Adam Robinson | The Ideal Timing for Black Friday Email Campaigns, How to Warm Up New Subscribers Before Black Friday, How to Safely Integrate New Email Addresses into Your List, How to Prevent Duplicate Emails (#334)August 21, 2024
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Why Google Ads Are More Profitable Than You Think — Shri Kanase | Why Google Ads Beats Facebook for Ecommerce, How Testing, Profitability, Scaling Works, Misconceptions That Block Google Ads Growth, How to Fix Weak Google Ads Accounts (#333)August 19, 2024
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Boost Revenue with These Proven Cross-Sell Tactics — Varun Kundra | How Personalization Drives Upsell Success, Why Cross-selling and Upselling Boost AOV, Why Post-purchase Offers Leverage the "Dopamine Kick", What are Entry Points for Upselling (#332)August 14, 2024
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How BattlBox Cracked the Short-Form Video Secret for Sales Success — John Roman | Making Short-form Videos for TikTok, Ig, YouTube, AI Tools for Content Creation and Editing, Why a Human Face Sells More Products, Why Diversifying Content is Crucial (#331)August 12, 2024
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What is Outdated in Shopify Marketing and What to Use Instead — Brandon Amoroso | Why Shopify Apps are Crucial, What Influences Tech Stack Choices, Why Fewer Apps Boost Performance, How Retention Strategies Work, Why Direct Mail is Back (#330)August 07, 2024
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Struggling With Data Overload? This Fixes Your Ecom Analytics — Outi Karppanen | Winning Data-led Strategies for Ecom Growth, Why Prioritize the Right Data for Ecommerce, Common Marketing Data Mistakes, Strategies for Data-driven Marketing (#329)August 05, 2024
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Where Do Top-performing Shopify Merchants Optimize?- Darin Archer | Why Site Speed is Crucial for Ecommerce Success, What Common Issues Slow Down Ecommerce Sites, What Strategies Boost Shopify Store Speed (#328)July 31, 2024
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Why Most Shopify Stores Fail at Conversion Optimization (And How to Fix It) — Marta Rogach | How Customer Behavior Boosts Conversions, Why Mobile Optimization Matters, Why personalization increases sales, How A/B Testing Improves UX (#327)July 30, 2024
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Ecommerce Expert Explains Why Conversions Are So Hard — Yuxin Zhu | The Importance of Conversion Rate Optimization, Consistent Brand Storytelling Strategies, How to use Landing Pages to Build Trust, Landing Pages Vs. Product Pages (#326)July 29, 2024
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Ecommerce Summer School: Loyalty Programs a WASTE? Not if You Do THIS! — Hemant Purswani | Why Loyalty Programs Matter Now, How to Promote Your Loyalty Program, Dynamic Points Redemption: A Game-changer, VIP Tiers: Boosting Customer Engagement (#325)July 24, 2024
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Ecommerce Summer School: Discounts Killing Your Business? Do This Instead — Fiona Stevens | Why Rewards Beat Discounts, Why Loyalty Programs are more than Points, How To Design Loyalty Programs, What Incentives Work Best (#324)July 23, 2024
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Ecommerce Summer School: 5 Loyalty Program HACKS to Boost Sales FOREVER! — Dastan Chikeev | Why Merchants make Loyalty Program Mistakes, Common Loyalty Program Pitfalls, Why Creativity sets Loyalty Programs Apart, How Email Marketing Boosts Loyalty (#323)July 22, 2024
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23 Years of Digital Marketing Advice For You — Claus Lauter | How to Accelerate Business Growth, How to Overcome Business Challenges, How does Asynchronous Coaching Work, How to Get Actionable Video Feedback, Why Join a Private CommunityJuly 17, 2024
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How To Unlock 8-figure Growth: 4 Crucial KPI's Revealed — Leonardo Caracas | How to Tell if a Business can Scale, Why Product-market Fit Matters Before Scaling, How the Repurchase Rate Shows Growth Potential, Why Optimize Finances before ScalingJuly 16, 2024
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How to Use AI to Master Paid Media — Drew Smith | Why Paid Media is Hard for Retailers, How to Switch From Manual to AI-driven Campaigns, Google's AI Shift and its Effect on Paid Media, Why Google’s Performance Max is Hard to Manage (#320)July 15, 2024
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Why You Can't Scale with Just Shopify (Do This Instead) — Adam Shaffer | How Shopify and Amazon Work Together in an Ecommerce Strategy, How Amazon's High Traffic Helps Shopify Sellers, How Brands Manage and Benefit from Both Amazon and ShopifyJuly 10, 2024
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CMO Reveals: The Real eCommerce Design Problems Business Owners Face — Jess Holland | Challenges Ecommerce Brands Face with Fast Marketing, Why Simple Design Outperforms Complex Visuals, How to Combine Branding and Copy Effectively (#319)July 08, 2024
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The 80/20 Rule: Work Less, Earn More (Here's How) — Torsten Lueddecke | Why the 80/20 Rule Drives Business Growth, How to Identify Your Most Productive Activities, Real-world Examples of the 80/20 Rule, Cost Savings from Fractional Marketing ServicesJuly 03, 2024
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How AI Helps Brands Survive in Ecommerce — Valon Xhafa | Why AI-driven Brands Succeed More than Traditional Ones, Why Knowing Customer Behavior is Crucial, How Behavioral Science Impacts E-commerce and Shopping Habits (#318)July 01, 2024
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CEO Reveals: 5 Simple Steps to Subscription & Loyalty Mastery — Gabriella Tegen | How to Boost Repeat Purchases, Why Simple Loyalty Programs Work Best, Effective Loyalty Rewards and Tiers, Strategies to Reduce Churn in Subscriptions (#317)June 26, 2024
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Europe Shipping SECRETS: Sell More & Save the Planet — Rolando Casanova | How to Tackle Cross-border Challenges in European Markets, Why Sustainable Logistics Matters, Why Localization is Key in Europe, How 3PL's Simplify Selling in Europe (#316)June 24, 2024
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