Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast
If you sell online, run a DTC brand, or plan to launch an online store — we break down the sales and marketing strategies top ecommerce brands use to grow fast.
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Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast
Drive sales on Shopify without discounts | #084 Andrew Forman
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This episode features Andrew Forman, Co-Founder and CEO of Givz.com, a donation incentives solution for Shopify.
We talk about why donations are a better option than discounts and how Shopify can merchants drive sales without discounts while reaching an increasingly socially-aware demographic.
On the Show Today You’ll Learn:
- Why discounts are so problematic for the long-term profitability of a business.
- Why discounts attract the wrong kind of customers.
- Why discounts grade the value of your brand.
- What the value of donations is for buyers.
- And more
Links & Resources
Website https://givz.com/
Shopify App https://apps.shopify.com/convert-discounts-to-donations
LinkedIn https://www.linkedin.com/in/andrew-givz/
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