Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands

How to increase revenue with AI driven recommendations | #109 Gokul Muralidharan

September 15, 2022 Claus Lauter Season 3 Episode 7
Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands
How to increase revenue with AI driven recommendations | #109 Gokul Muralidharan
Show Notes

In this episode, I talk with Gokul Muralidharan, CEO of Argoid.ai, about how to increase revenue with AI-driven recommendations.

Gokul combines business savvy and strong engineering skills as the CEO and Co-Founder of Argoid - a leading AI-driven recommendation engine for eCommerce on Shopify. Argoid’s product recommendations boost average order value & conversion, improving retention for Shopify companies.

This episode is sponsored by Fluorescent, a Canadian-owned design agency who have just launched their newest, boldest Shopify theme ever. Learn more at fluorescent.co.

On the Show Today You’ll Learn:

  • How Amazon grew faster by recommending products
  • How Shopify merchants can increase revenue with AI-driven recommendations
  • How hyper-personalized recommendations work
  • How to use recommendations as part of your omnichannel marketing strategy
  • And more

Links & Resources

Website: https://www.argoid.ai/
Shopify App store: https://apps.shopify.com/argoid
LinkedIn: https://www.linkedin.com/in/gokulm/

Subscribe & Listen Everywhere:

Listen On: ​clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast

  • By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
  • Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
  • Tag the podcast on Instagram @clauslauter and let me know what you like about it.
  • If you like the content and would like to support the podcast, you can buy me a coffee here.

Become part of our free ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/


Become a smarter Shopify merchant in just 7 minutes per week

Our free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com